Partner Toolkit

SitterSync Widgets

Embeddable banners and tools for TPA, broker, and employer partners. Paste, deploy, track. Every outbound click is tagged with UTM parameters so you can measure activation in your analytics stack.

For TPAs

Help your members spend their DCFSA on babysitting

Drop these into your participant portal, enrollment guides, or eligibility-list pages.

TPA

Partner Banner

Branded co-marketing banner. Defaults to a generic SitterSync version. Pass ?partner=sentinel|tasc|wex for partner-specific destinations.

Live preview (Leaderboard 728x90)

Where to place it

  • Member portal homepage and dashboard
  • DCFSA enrollment and plan-overview pages
  • Open enrollment microsites
  • Member email newsletters (paste as a linked image)

When: Year-round, peaks during open enrollment

Available sizes

Leaderboard 728x90Medium Rectangle 300x250Square 250x250
Embed code (default size)
<iframe src="https://www.sittersync.com/embed/partner-banner?size=leaderboard" width="728" height="90" frameborder="0" loading="lazy" title="SitterSync Partner Banner" style="border:0;"></iframe>

Swap size=leaderboard for sidebar or square and adjust width/height accordingly.

TPA

Eligibility Card

FSA Store style eligibility card for inline use in expense lists or product pages.

Live preview (360x120)

Where to place it

  • Eligibility lookup search results when members search 'babysitter' or 'dependent care'
  • Inline within DCFSA expense category lists
  • Adjacent to FSA Store eligibility cards

When: Year-round

Embed code
<iframe src="https://www.sittersync.com/embed/eligibility-card" width="360" height="120" frameborder="0" loading="lazy" title="SitterSync Eligibility Card" style="border:0;"></iframe>
TPA

Q4 Spend-Down Banner

Year-end use-it-or-lose-it reminder. Auto-renders empty Jan through Aug so it can stay embedded year round. Server-computes days remaining.

Live preview (600x100)

Where to place it

  • Member portal homepage
  • Account balance and claims pages
  • Q4 spend-down email reminders (paste as a linked image)

When: Auto-active September 1 to December 31. Inert outside that window.

Embed code
<iframe src="https://www.sittersync.com/embed/spend-down-banner?audience=tpa" width="600" height="100" frameborder="0" loading="lazy" title="SitterSync Q4 Spend-Down Banner" style="border:0;"></iframe>
TPA

Caregiver Prompt Banner

Direct prompt asking members if they have a babysitter or personal caregiver, then routes them straight to the SitterSync app download.

Live preview (Leaderboard 728x90)

Where to place it

  • Member portal homepage and DCFSA detail page
  • Eligibility list bottom-of-page after expense categories
  • Member onboarding emails (paste as a linked image)

When: Year-round

Available sizes

Leaderboard 728x90Medium Rectangle 300x250Square 250x250
Embed code (default size)
<iframe src="https://www.sittersync.com/embed/caregiver-prompt?size=leaderboard&audience=tpa" width="728" height="90" frameborder="0" loading="lazy" title="SitterSync Caregiver Prompt Banner" style="border:0;"></iframe>

Swap size=leaderboard for sidebar or square and adjust width/height accordingly.

TPA

Decoder Promo, Babysitter

Branded campaign hero driving members to the DCFSA Decoder. Three formats: wide (1200x630), banner (1200x320), square (600x600). Swap `?size=` and adjust width and height to taste.

Live preview (1200x630)

Where to place it

  • Open enrollment microsite hero image
  • Member benefits email header
  • Slack/Teams announcement card image
  • TPA homepage takeover during OE

When: Year-round, peak October to December

Embed code
<iframe src="https://www.sittersync.com/embed/decoder-promo?variant=babysitter&size=wide&audience=tpa" width="1200" height="630" frameborder="0" loading="lazy" title="SitterSync Decoder Promo, Babysitter" style="border:0;"></iframe>
TPA

Decoder Promo, Summer Day Camp

Seasonal variant of the Decoder Promo. Same campaign system, summer-camp framing. Use `?size=banner` (1200x320) or `?size=square` (600x600) for non-hero placements.

Live preview (1200x630)

Where to place it

  • Member portal homepage in Q2
  • Email blast before summer camp registration deadlines
  • Push notification banner (square format)

When: March to May, before camp registration deadlines

Embed code
<iframe src="https://www.sittersync.com/embed/decoder-promo?variant=summer-camp&size=wide&audience=tpa" width="1200" height="630" frameborder="0" loading="lazy" title="SitterSync Decoder Promo, Summer Day Camp" style="border:0;"></iframe>

For Brokers

Differentiate your book with childcare benefits

Lightweight assets to add to client microsites, RFP responses, and prospecting tools.

Broker

Broker Banner

Banner brokers paste on their own site or in proposal decks. Speaks directly to the employer/HR prospect reading it, with the broker positioned as the advisor recommending SitterSync. Drives to /employers.

Live preview (Leaderboard 728x90)

Where to place it

  • Broker website 'Solutions' or 'Resources' page
  • RFP responses and proposal decks (paste as a linked image)
  • Client microsites and benefit-design landing pages
  • Quarterly client newsletter or renewal review packets

When: Year-round

Available sizes

Leaderboard 728x90Medium Rectangle 300x250Square 250x250
Embed code (default size)
<iframe src="https://www.sittersync.com/embed/broker-banner?size=leaderboard" width="728" height="90" frameborder="0" loading="lazy" title="SitterSync Broker Banner" style="border:0;"></iframe>

Swap size=leaderboard for sidebar or square and adjust width/height accordingly.

For Employers

Drop into your benefits portal or HR newsletter

Help employees discover that babysitting is DCFSA-eligible and act on unspent balances before year end.

Employer

Employer Awareness Banner

Educational banner for benefits portals and intranet pages. Drives to the SitterSync app download.

Live preview (Leaderboard 728x90)

Where to place it

  • Benefits portal homepage and DCFSA detail page
  • Internal intranet 'Benefits' page or SharePoint
  • New hire onboarding materials
  • Open enrollment FAQ and microsite

When: Year-round, peaks during open enrollment

Available sizes

Leaderboard 728x90Medium Rectangle 300x250Square 250x250
Embed code (default size)
<iframe src="https://www.sittersync.com/embed/employer-awareness-banner?size=leaderboard" width="728" height="90" frameborder="0" loading="lazy" title="SitterSync Employer Awareness Banner" style="border:0;"></iframe>

Swap size=leaderboard for sidebar or square and adjust width/height accordingly.

Employer

Employer Spend-Down Banner

Q4 spend-down reminder for HR to paste on the intranet. Speaks to employees about their own DCFSA balance. audience=employer for tracking.

Live preview (600x100)

Where to place it

  • HR intranet homepage and benefits portal
  • Internal benefits newsletter (paste as a linked image)
  • Slack or Teams pinned-message banner

When: Auto-active September 1 to December 31. Inert outside that window.

Embed code
<iframe src="https://www.sittersync.com/embed/spend-down-banner?audience=employer" width="600" height="100" frameborder="0" loading="lazy" title="SitterSync Employer Spend-Down Banner" style="border:0;"></iframe>
Employer

Caregiver Prompt Banner

Direct prompt asking employees if they have a babysitter or personal caregiver, then routes straight to the SitterSync app download.

Live preview (Leaderboard 728x90)

Where to place it

  • Benefits portal homepage and DCFSA detail page
  • HR intranet 'Benefits' page or SharePoint
  • Open enrollment microsite and follow-up emails

When: Year-round, peaks during open enrollment

Available sizes

Leaderboard 728x90Medium Rectangle 300x250Square 250x250
Embed code (default size)
<iframe src="https://www.sittersync.com/embed/caregiver-prompt?size=leaderboard&audience=employer" width="728" height="90" frameborder="0" loading="lazy" title="SitterSync Caregiver Prompt Banner" style="border:0;"></iframe>

Swap size=leaderboard for sidebar or square and adjust width/height accordingly.

Employer

Decoder Promo, Babysitter

Branded campaign hero driving employees to the DCFSA Decoder. Three formats: wide (1200x630), banner (1200x320), square (600x600). Swap `?size=` and adjust width and height to taste.

Live preview (1200x630)

Where to place it

  • Open enrollment microsite hero image
  • Internal benefits email header
  • Slack/Teams pinned announcement
  • Workday or HRIS dashboard banner

When: Year-round, peak October to December

Embed code
<iframe src="https://www.sittersync.com/embed/decoder-promo?variant=babysitter&size=wide&audience=employer" width="1200" height="630" frameborder="0" loading="lazy" title="SitterSync Decoder Promo, Babysitter" style="border:0;"></iframe>
Employer

Decoder Promo, Summer Day Camp

Seasonal variant of the Decoder Promo. Use `?size=banner` (1200x320) or `?size=square` (600x600) for non-hero placements.

Live preview (1200x630)

Where to place it

  • Spring intranet announcement before camp registration
  • Parent ERG newsletter blast
  • Mobile portal tile (square format)

When: March to May, before camp registration deadlines

Embed code
<iframe src="https://www.sittersync.com/embed/decoder-promo?variant=summer-camp&size=wide&audience=employer" width="1200" height="630" frameborder="0" loading="lazy" title="SitterSync Decoder Promo, Summer Day Camp" style="border:0;"></iframe>

How it works

  • Hosted by SitterSync. Widgets render from https://www.sittersync.com/embed/{slug}. You own the iframe placement.
  • Tracking is automatic. Every outbound click is tagged with utm_source, utm_medium, utm_campaign, and utm_content. SitterSync GTM picks them up on the destination page.
  • Partner-specific variants. Most widgets accept ?partner={slug} for co-branding and routing.
  • No SDK required. Just paste the iframe.

Need a custom size, language, or partner-specific copy? Get in touch.